Data-driven insights to help your brand grow


retailer category consulting conversations in 2023
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What we do:

  • Product Development Support
  • Brand Benchmarking and Identification
  • Trend Insights and Forecasting
  • Rich Audience Analysis
  • Social Monitoring
  • Marketing Channel Effectiveness
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Tools, insights and automation are critical to supporting our clients in the current retail landscape. We have deep understanding of traditional data sets but invest in tools that provide a predictive approach to growing retail sales.

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Discover the sweet spot in your e-commerce data

Learn how The Bluebird Group drives deeper connections between your brand and your customer through data, technology, and creativity.

Let’s work together

Retail Experts Looking at data

Track consumer’s purchase intention with data-driven accuracy

  • Brand + product level insights
  • Early signals of trends and preferred purchasing destinations
  • Combines upper funnel and lower funnel demand signals
  • Directionally accurate but ultra granular.


category consulting conversations in 2023

Helping brands is what we do

Meet our insights experts

The experts connecting data with actionable insights

Kara Novak
Brandon Gatzke
Drew Kremer

Kara Novak

Insights Director